Brand: Leclerc Biscuits

Leclerc Biscuits, a renowned Canadian bakery brand, was founded in 1905 by Théophile Leclerc in Saint-Augustin-de-Desmaures, Quebec. Originally a small family bakery, the company has grown into one of Canada’s leading producers of cookies, crackers, and snack bars. Leclerc is best known for its high-quality, delicious products, such as its popular Marie Biscuit, Celebration cookies, and MyCookie bars, which have become staples in Canadian households. The brand’s commitment to using wholesome ingredients and traditional baking techniques has earned it a reputation for excellence and trustworthiness.

Over the years, Leclerc Biscuits has expanded its product line to include a wide variety of cookies, granola bars, and gluten-free options, catering to diverse tastes and dietary needs. The company has also embraced innovation, introducing modern packaging and healthier recipes to meet the demands of today’s consumers. Despite its growth, Leclerc remains a family-owned business, with its headquarters and production facilities still based in Quebec. As a proudly Canadian brand, Leclerc Biscuits continues to celebrate its heritage while delivering delicious, high-quality snacks that bring joy to families across the country and beyond.

Founded: Canada
Owned: Canada (Leclerc family)
Manufactured: Canada (with production facilities in Quebec and other locations).

Notable: Leclerc Biscuits’ long history and commitment to quality have made it a cornerstone of Canada’s baking industry. The brand’s iconic products, such as Marie Biscuit and Celebration cookies, are deeply ingrained in Canadian households, reflecting its enduring popularity and trustworthiness. Leclerc’s focus on innovation and its ability to adapt to changing consumer preferences underscore its role as a leader in the snack food market. Its dedication to using wholesome ingredients and traditional baking techniques highlights the importance of balancing tradition with modern innovation. Leclerc Biscuits remains a symbol of Canadian excellence and a testament to the enduring legacy of family-owned businesses.